Eric Lawrenuk

Eric has an immense passion for riding bikes and spending time in the outdoors, and he wears that emotion proud with a permanent ear-to-ear grin. Growing up on Vancouver’s North Shore, Eric's witnessed the progression of freeride from a young age and it’s influenced his entire life. Whether it’s riding hand-built stunts in the woods, sessioning steep dirt-jumps, or descending the technically demanding trails of the North Shore, Eric is right at home on two wheels.

His full-length video trilogy “Alchemy” is a must see, with unique style that pulls inspiration from Eric’s favourite classic MTB films and BMX movies. You can also tag along for a weekend adventure with him and your favourite pro’s in his YouTube series, “Weekend Slayer”.

The next time you are out riding, listen for shouting and laughter from the trees; it’s probably Lornny!